Initial Design development for Motorola’s Edge 50 Pro launch campaign. Done for Los York.
A selection of my favorite frames I made for this project. Inspiration for these stemmed from a collection of eclectic street photography and architectural light/shadow studies.
This batch of frames focused on strong light and shadow play of the concrete environment, while letting the softness of the premium vegan leather shine through.
A selection of frames highlighting the premium feel of the wood finish.
This is a sample of early design development highlighting the marble finish.
Early environment design development.
Design development for the ip68, water-proofing technology.
Options for the final family of phones lockup.
Development of the look for the black leather phone.
